Strong sales achieved for the first release of landed homes
Indonesia, 28 May 2023 – Mitbana, a joint venture company of Mitsubishi Corporation and Surbana Jurong, together with Sinar Mas Land, have launched Welton, a landed cluster housing that is part of Hiera, a 108-hectare mixed-use development in BSD City, Greater Jakarta. The first release of landed homes in Welton garnered strong sales, and the next phase of landed homes will be released end of May.
Developed by PT Sinar Mitbana Mas, the joint venture between Mitbana and Sinar Mas Land, the design of Welton celebrates the cultures of Indonesia, Singapore and Japan and features a neoclassical architecture combined with modern contemporary interior. Welton seeks to offer an active urban lifestyle balanced with holistic wellness for its residents, and to connect communities and build bonds in a peaceful, comfortable environment. Its comprehensive recreational amenities include a zen garden, forest walk, outdoor gym, and playground.
Built on a site of approximately seven hectares, Welton has a total of 291 units available in three unit types - Type 7, Type 8, and Type 9. Homes at Welton are two to three storeys with land area of 98 to 285 square metres. Each unit has an efficient layout housing three to four bedrooms, multipurpose room and two carports. Prices start from IDR2.5 bil (approximately SGD225,000).
To facilitate family bonding, the units feature an open living and dining area, and central gathering spaces with views of nature. Large floor-to-ceiling windows are designed to ensure optimal sunlight and efficient airflow. Every unit is fitted with premium finishes and fittings and smart home features such as smart lighting, voice command and digital door lock.
Mr Kenji Ono, President Director of PT MC Urban Development Indonesia and President Director of PT Sinar Mitbana Mas, said, “We are very encouraged by the strong take-up for Welton. Our buyers are drawn to Welton for its thoughtfully curated design that promotes a modern active lifestyle, enhances the well-being of residents and nurtures communities. The keen interest in Welton is testament that there is market demand from buyers who are seeking a vibrant and integrated live-work-play environment outside of Jakarta city centre.”
Mr Theodore G. Thenoch, CEO BSD Residential of Sinar Mas Land and Vice President Director of PT Sinar Mitbana Mas, said, “Sinar Mas Land strongly focuses on creating a livable neighborhood for our residents, especially in our flagship project, BSD City. We partner with reputable companies Mitsubishi Corporation and Surbana Jurong, through Mitbana, to develop Hiera to fulfill the needs of integrated modern residences in BSD City. Our first cluster landed homes, Welton, which embodies our shared visions, are well accepted by consumers and we look forward to offer more opportunities for those who desire a vibrant and connected life with great access to and from downtown Jakarta.”
Construction of Welton has begun in phases, with completion expected in 2025.
For more information on Welton, please visit hiera.co.id/welton.
Credit for all images: Sinar Mitbana Mas.
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Established in March 2019, Mitbana (ミツ バナ) is a joint venture company of Mitsubishi Corporation and Surbana Jurong. Recognising the vast opportunities offered by a rapidly urbanising population in Asia, Mitbana was formed to champion urban development projects in ASEAN. The partnership synergises Mitsubishi Corporation’s experience in real estate investments and Surbana Jurong’s technical capabilities in urban and infrastructure planning, with an aim of crowding-in urgently needed capital to catalyse urban developments across Asia.
Structured as an urban development fund, Mitbana’s investment mandate covers transit-oriented developments, township developments, and associated urban-related infrastructure. For more information, please visit www.mitbana.com.
About Sinar Mas Land
Sinar Mas Land is a property developer in Indonesia with 50 years’ experience and has developed more than 50 projects in Indonesia. Sinar Mas Land’s success in developing property and real estate in Indonesia is also recognised by credible and independent institutions in the world. It has received various prestigious international awards such as the MIPIM Award in France (2018), ASEAN Energy Awards (2019), Asia Pacific Property Award (2021), Cambridge IFA’s Global Good Governance Award (2021), and FIABCI World Prix d’Excellence Awards (2022).
With the support of a solid management team, Sinar Mas Land is known as an independent city developer (through BSD City Development) and a pioneer in the cluster development or concept-clustered residential housing concepts. Sinar Mas Land is also a pioneer in developing innovative Strata Mall / Trade Center (ITC) projects in Indonesia. Sinar Mas Land is listed on the Indonesian Stock Exchange as PT Bumi Serpong Damai Tbk, and on the Singapore Stock Exchange.
For more information, please visit www.sinarmasland.com.